AI Insights · Timothy · January 2023
Top 5 Food and Diet Tracking Apps on iOS in Australia Q4 2022
Explore the performance of the top 5 food and diet tracking apps on iOS in Australia during Q4 2022, with insights on their downloads, revenue, and active user trends.
In the fourth quarter of 2022, the top 5 food and diet tracking apps on iOS in Australia demonstrated varied performance in terms of downloads, revenue, and active user trends. Here's a closer look at how each app fared:
MyFitnessPal: Calorie Counter showed a consistent weekly revenue, averaging around $100K, with a peak of approximately $110K in the week of November 7. Weekly downloads varied, starting at 6.3K and experiencing a decline to 4.3K in mid-December, before recovering to 5.8K by the end of the quarter. The app's active user base fluctuated, peaking at 327K in mid-October but dropping to 242K by mid-December, ending the quarter at 269K.
Calorie Counter - MyNetDiary maintained a steady weekly revenue, hovering around $4.9K early in the quarter and ending at the same level. Weekly downloads saw a decline from 3.4K at the beginning of October to 1.8K in mid-December, with a slight recovery to 2.9K in the last week of December. Active users peaked at 16.9K in mid-October but gradually declined to around 14.1K by the end of the quarter.
Simple: Weight Loss Coach experienced notable fluctuations in weekly revenue, with a significant peak at approximately $16.7K in the last week of December. Downloads followed a similar pattern, starting at 1.8K in late September, peaking at 4K in the last week of December. Active users saw a peak at 9.8K at the end of December, up from 6K in late September.
Yuka - Food & Cosmetic Scanner did not generate any revenue during the period. However, it saw a steady increase in downloads from 1.4K in early October to 2.2K by the end of December. Active users showed a consistent trend, starting at 6.9K in late September and ending at 7.9K in the last week of December.
Easy Diet Diary also did not generate any revenue. The app's downloads decreased from 1.8K in early October to around 800 in mid-December, with a slight recovery to 1.1K at the end of the quarter. Active users declined steadily from 8.5K in late September to 7.6K by mid-December, ending the quarter at 7.7K.
For more insights into these apps and other market trends, visit Sensor Tower.
